
Welcome
Welcome to Rocking F Auction Group, LLC.
Col. Roy Flora
TDLR #18344
Providing a wide array of Auctions & auctioneering services!
Upcoming Auctions
Harding Estate
Wed, April 30 at 12:00 AM
South Texas Select Sale

Fees & Commission
Catalog Fee: $125 (Refundable up to 15 days prior to sale)
Consignment Fee: $50 (Non-refundable)
Total: $175/head
No Show/Pull Out Fee: $300
Commission: 10% (Taken from hammer price)
Horse Consignment
Please complete the following information:
Your Name
Ranch or Facility Name
Horse's Registered Name
Barn Name/Nickname
Age/Birthday
Discipline/Training
Description (Height, Bloodline, LTE, Future Eligibility, or any other information you would like in the catalog description)
Email this information and a PDF of registration papers to thecolonel@rfauctiongroup.com
About Us

Services Offered
contract auctioneer, fundraising, live and online consignment auctions, estate auctions , consulting and appraisals. Livestock specialties: youth project auctions, production and performance sales, sale management. Inquire to discuss the possibilities!

More than just talking fast!
Auction companies provide solutions and solve problems. We bring buyers and sellers together.

Industry Experience & Education
Lifelong involvement in the livestock industry, both show stock and commercial. 31 years as an Agricultural Educator- County Extension Agent, Ag Science Teacher. Diploma - America’s Auction Academy. MS, TAMU Kingsville, TX. BS Texas A&M University, 1986.
Auction Services
Contract Auctioneer — available to contract solely as the auctioneer and bid caller of your sale. Flat rates available.
Consignment Auctions — Live and online auctions for: estates, farm & construction equipment, bankruptcy and liquidations.
Livestock Specialties — Youth Project Auctions (County Fairs, 4-H & FFA Club & Chapter Shows), Production and Performance sales (Club calves, Show Pigs, Sheep, & Goats), Performance Horses (Ropers, Reiners, Ranch, Eventing), Purebred, Pedigreed, & Seedsock (Sale promotion, management, and marketing)
Fundraising Auctions — Are you involved with a non-profit or responsible for generating donations for your organization? Adding a live auction to your event will bring a degree of excitement & energy to the occasion!
Estate Sales — Liquidating an estate can be cumbersome and intimidating. There are options , however, and we work for you! We sit down and cover the process, step by step. ONLINE, LIVE, SEALED BIDS, LOT OFFERING
Appraisels and Consulting — Not sure of the value of your estate? Have some larger items that you are not sure which avenue would be best liquidate? Is it time for a production or dispersal sale of you farm or ranch? we provide solutions and options.
Why hire an auctioneer?
- I’m Professionally Trained at a Recognized Auction School and Licensed by TDLR # 18344
- I understand Non- Profit operations and funding
- I understand your audience is made up of precious donors, not ATM’s.
- I WILL NEVER touch your money, only you will.
- My pitch and clarity will match what your audience will understand. Ask for a demo.(Not a car or cattle auction sound!)
- I know your crowd is there to be first and foremost respected and not “sold” to.
- I can help with endeavors beyond the Auction to raise money for your cause.
- My training enables me to look at your timeline and help you maximize your results.
- I can read the room and perform at will for maximum results.
- I know the difference between auction options, lineup, and timing.
- I will likely raise 10X of what I charge you.
Contact
Col. Roy Flora, Auctioneer
(979) 583-8282
Find Us
Rocking F Auction Group, LLC
1918 CR 676, Dayton, TX 77535
Hours
Monday - Friday, 9:00 AM - 5:00 PM
Rocking F Auction Group, LLC
Providing a wide array of Auctions & auctioneering services! We love our customers, so feel free to visit during normal business hours.